Graphic Design

Marketing

Digital Design for MIFF

Develop engaging digital content and marketing materials to promote the Muslim International Film Festival to a community passionate about filmmaking and showcasing Muslim stories to a global audience.

Timeline

2 years

Role

Graphic Designer

Team

Areebah Ahmed

Rafay Malik

Hassan Babar

Hafsa Nabeel

Tools

Adobe Illustrator

Adobe photoshop

Adobe Indesign

Canva

Organization

The Muslim International Film Festival (MIFF) is a non-profit organization dedicated to showcasing Muslim excellence in filmmaking.

MIFF provides a platform for Muslim filmmakers to share their stories, celebrate their cultural heritage, and challenge mainstream narratives. Through festivals and events, it amplifies underrepresented voices, fosters community, and promotes global inclusivity.

Impact

Leverage social media to boost engagement, amplify MIFF's exposure, and build excitement for events and the annual film festival.

I teamed up with Hassan Babar and Hafsa Nabeel to elevate MIFF’s online presence, creating bold, eye-catching content while streamlining workflow efficiency. Collaborating with the Art Director Rafay Malik, I took a leadership role in shaping a powerful visual identity that perfectly aligns with MIFF’s mission.

Grew MIFF’s Instagram following by 1.5K.

Grew MIFF’s Instagram following by 1.5K.

Contributed to a 50% growth in user base.

Contributed to a 50% growth in user base.

Helped drive a 20x increase in engagement.

Helped drive a 20x increase in engagement.

Reflection

Key takeaways from my MIFF experience.

Working with MIFF has been a wonderful experience and has allowed me to learn how to thrive in a fast-paced industry that is constantly evolving and growing each year. Through my experience, I’ve learned to adapt quickly, make effective design decisions, and trust my own voice as a designer. Staying organized with style guides and task lists is crucial for maintaining consistency, while effective communication and asking clarifying questions ensure alignment with project goals.

Working with MIFF has been a wonderful experience and has allowed me to learn how to thrive in a fast-paced industry that is constantly evolving and growing each year. Through my experience, I’ve learned to adapt quickly,

make effective design decisions, and trust my own voice as a designer. Staying organized with style guides and task lists is crucial for maintaining consistency, while effective communication and asking clarifying questions ensure alignment with project goals. Additionally, setting healthy work boundaries has been key to managing my workload and avoiding creative burnout.

Working with MIFF has been a wonderful experience and has allowed me to learn how to thrive in a fast-paced industry that is constantly evolving and growing each year. Through my experience, I’ve learned to adapt quickly, make effective design decisions, and trust my own voice as a designer. Staying organized with style guides and task lists is crucial for maintaining consistency, while effective communication and asking clarifying questions ensure alignment with project goals.

Let's Work Together

areebah201@gmail.com

Copyright © 2025 Areebah Ahmed

Let's Work Together

areebah201@gmail.com

Copyright © 2025 Areebah Ahmed

Let's Work Together

areebah201@gmail.com

Copyright © 2025 Areebah Ahmed